Logo and Brand Design For Small Business.
Easy, fun, and affordable solutions to your small business branding. You concentrate on running your business, I’ll get you looking snazzy!
Look, sound and feel like an established brand...however small you are.
Look, sound and feel like an established brand...however small you are.
Does This Sound Familiar?
You had a perfectly good logo designed on Fiiver but are struggling to make it work everywhere. Why won’t it fit in the Instagram circle?!
You’ve had a go at DIY-ing the logos you've seen on Pinterest but it’s all looking a bit ‘meh’. You kinda know what YOU like, but what actually works for your audience?
You are ready to tell the world about your brilliant business but you’ve no idea how to make your communcations feel on brand and consistent across all your channels.
Branding is so much more than a D.I.Y logo. Simply put, your BRAND is what people think, feel and say about your BUSINESS. And it’s never been more important to get it right.
Let the experts help!
Here at The Raff Creative we enable the smallest of businesses to look, sound and feel like a professional and established brand with comprehensive solutions to brand design.
We aim to be a stepping stone between you floundering around trying to do it all yourself (exhausting!) and paying the big bucks to a faceless agency to do it all for you (bye-bye creative control!).
We work with you collaboratively, helping you to take control of your brand with a killer visual identity and we actually teach you how to use it so you can get on and tell the world!
Small Business Branding Services
Although each project differs, our tried and tested ‘Fix Up, Look Sharp’ Custom Branding Experience will likely cover what you need as a small start-up. Need more? Get in touch.
‘Fix Up, Look Sharp’ Small Business Branding
Full Custom Branding Experience - From £2250
The full works, from brainstorming your business ideas, to nailing your brand strategy, to creating a compelling visual identity that you can use across your website, social media, client documents and everything in between...this package does it all.
If you are ready to take your brand to the next level and want to have the tools in place to feel confident in shouting about it, the ‘Fix Up, Look Sharp’ Full Custom Branding Experience is just what you need.
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Main Logo + Alternatives (Different shapes to fit a variety of applications such as social media profile images).
Brand Elements - Extra bits and bobs, like icons and patterns.
Font Files
Colour Scheme
Brand Style Guide- A full guide on how to use your new branding!
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‘My Big Fat Brand Brainstorm’ Bespoke Questionnaire
‘My Big Fat Brand Brainstorm’ One-to-One Session - 1 Hour Zoom Meeting
Inspo mood board presented and agreed.
Logo brainstorming + sketches based on agreed mood board.
2-3 concepts presented for your consideration.
Catch-up call - 1 Hour Zoom Meeting
Choose your fave concept to be fully developed, along with Brand Colours & Fonts.
Final branding concept presented.
Amendments (Up to 3 rounds of revisions)
Final files + Brand Guidelines/Style Guide delivered.
Design support call - 1 Hour Zoom Meeting
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A full custom branding experience takes between 3-6 weeks and is a collaborative process with lots of chats as we go!
Once you have decided to go ahead I aim to start your project within 2 months, though this can be longer at busy times. Please check with me if you have a strict deadline.
I take a 25% deposit upfront to book the time in, 50% on the start date agreed, and 25% on delivery.
Six Steps to a Killer Brand Identity
The six essential steps to building an awesome visual identity that tells your story and ultimately sells your talented ass to your ideal customer!
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Exploring your concept, your vision, your brand values and your ambition. Getting to the bottom of your ideas and figuring out how to communicate them in the right way.
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Exploring the market, your customers, your competitors, your peers, and your USP. Who are you up against, who are you for… how do you stand out in the noise?
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A carefully curated mood board of visual inspiration to refer back to at all points in the process. This is the starting point for how your brand and visual identity will look and feel.
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This is where it gets exciting! Using the agreed brand mood board, you’ll be presented with 2-3 logo concepts to consider. We’ll go through each concept in detail on a call explaining the thought process and strategy behind each one.
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Taking into consideration the brand exploration work we’ve done and your personal preferences, it’s time to choose the logo concept that you feel is the right direction for your business and the one you want to develop into a full brand identity.
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You’ll come away with a banging brand identity, including logos and alternatives, brand marks, typefaces, and colours, along with a comprehensive brand guide that tells you exactly how to use it all! BOOM!